Get 24 hours of inside-out relief from itching due to hives with Allegra® Hives. Don't let hives get under your skin! When hives leave you with itchy skin that won’t subside, reach for Allegra to disrupt the relentless itch cycle, reducing discomfort. Allegra Hives reduces hives and provides powerful relief of persistent itch. Unlike over the counter (OTC) topical creams that work on the surface, Allegra Hives works from the inside and is FDA approved for OTC use to reduce hives and relieve itchy skin due to hives for up to 24 hours. This allergy medicine lasts all day, so you can enjoy a full day of activity and a full night of sleep with just one tablet. There's no need to worry about being tired after taking Allegra. Allegra Hives allergy medicine is made with active ingredient fexofenadine HCl, a non-drowsy antihistamine, so you can take it day or night without drowsiness. Stock up on Allegra Hives and enjoy long-lasting, non-drowsy relief from itching due to hives and reduced hives, all year long. Live your greatness with powerful all-day, all-night relief with Allegra Hives allergy medicine.